QuickBits: Would you like a taste?

Rather than just giving a discount, why not give it all away? Well, not the whole thing, just a sample. We’re used to the concept of giving away a sample in grocery stores (”Would you like to try our _______?”), but not so much in many other industries. A sample...

QuickBits: Yelp and Videos

Yelp Help Review sites, such as Yelp, can wield a strong influence on your business – good and bad. Whether you agree with what the reviewers say isn’t the point; you need to do your best to reach out to the complainers and thank the fans. This article gives...

QuickBits: Bacon and About (you)

Bacon and the Internet Lee Odden of TopRank Online Marketing (an excellent resource) spoke at a Social Media Breakfast (bacon and coffee, get it?) in Minneapolis St. Paul. Lee is a highly respected author and speaker and he shared 7 content marketing lessons. These...

QuickBits: Pillars and To Dos

Pillars Are the Start If you don’t have a solid structure holding up your house, it falls down. The same happens with your marketing structure – without a good one your business might fall down. This article discusses the four pillars of marketing your business...

The Basics

In any field of endeavor there are certain basic truths and activities that will always yield a result. Knowledge of the basic truths in an area help you achieve your desired end result. So what are the basics of a website? Here is what we encourage our clients to put...